The Australian Science Media Centre (AusSMC) is an independent, not-for-profit service for the news media, giving journalists direct access to evidence-based science and expertise. The philosophy of the AusSMC is that every breaking news story and every controversy is an opportunity to provide clear and concise information about science to the public.

We strive to encourage and assist journalists to cover science and to help scientists and institutions engage with the media.

Our aim is to empower the Australian public, and ultimately to help build a more scientifically literate society. We provide commentary and analysis from scientists, take inquiries from journalists, run online briefings and help train scientists to engage more effectively with the media.

The Centre works with journalists to help them cover science as well as identify the science angles in everyday news stories and works with the scientific community to help them interact more effectively with the media and ensure that their voices are heard on issues of national importance. The AusSMC triggers or injects evidence-based comment into more than 17,000 news reports each year reaching around 8 million Australian each month.

 


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